We have been appointed to completely rethink the ingenico.com corporate website after the company’s spin-off from Worldline.
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Client:
Ingenico Terminals
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Services:
Branding, Consulting, Copywriting, UX/UI, Webdesign, Front-end integration, Drupal development, Infrastructure setup, hosting
The challenge
To create a business and SEO relevant content, define a new corporate branding whilst respecting the client’s will to keep the logo and respect the initial color scheme. Progressively migrate the content of 20 local websites to one global multilingual corporate website. Help the client to present its strategic move from a hardware oriented company to a global payment leader in Cloud Services and Terminal as a Service offer.
Our solution
We have analyzed the existing content and conducted a series of workshops with Ingenico’s worldwide stakeholders to define the new website structure. Whilst working on the wireframes we have simultaneously created a new corporate branding and progressively applied it to all corporate assets. We have also setup a complex hosting structure to enable the secure and cost-effective migration of the existing content to maintain search engine visibility, data integrity and continuous customer service.
A dedicated development and content management team ensures the SLA for both content and hosting infrastructure.
A new level
of terminal presentation
Bbased on the client’s technical 3D files we have created dozens of hyper realistic interactive models allowing Ingenico’s customers to discover every detail of any terminal.
The rebranding mission encompassed the whole portfolio of assets, from interface illustration, to PowerPoint templates, UI web kits and motion designs.
